What it Does For all hair types, even non-curly hair Medium, flexible hold styler that activates curls and waves Works great on non-curly hair for a firmer styling crème Low shine Helps control frizz and preserve color Curvy Crème can be used on curly or straight hair. LOMA’s founder, David Hanen, absolutely loves Curvy Crème. It is one of his favorite products! Curvy Crème does not create curls and waves, it activates curls and waves. How to Use To define curves and curls: Apply the desired amount to clean damp hair from roots to ends.  For a separated or messy look: Apply a small amount to dry hair. Hair Type: Straight, Textured, Curly, Coily, Wavy Concerns: Strengthening, Hydrating, Curl Enhancing, Dryness, Nourishing, Damaged, Shine, Conditioning Hair Color: Black, Ombre, Blonde, Brunette, Gray, Red Fluid Ounces: 8 oz. Ingredients: Organic, Anti-Oxidants, Phthalate Free, Non-Toxic, Gluten Free, Aluminum Free, Paraben-Free, Clean, Natural, Sulfate-Free Hairspray Hold: Light/Flexible Hold Formulation: Cream Country of Origin: Made in US Ingredients: Aloe Barbadensis Leaf Juice, Water (Aqua) (Eau), Polyquaternium-46, Glycol Stearate, Vp/Methacrylamide/Vinyl Imidazole Copolymer, Propanediol, Hydroxypropyl Guar, Persea Gratissima (Avocado) Oil, Panthenol, Creatine, Tocopherol, Carthamus Tinctorius (Safflower) Seed Oil, Olea Europaea (Olive) Fruit Oil, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem Extract, Foeniculum Vulgare (Fennel) Seed Extract, Helianthus Annuus (Sunflower) Seed Extract, Fucus Vesiculosus Extract, Chondrus Crispus Extract, Spirulina Platensis Extract, Ascophyllum Nodosum Extract, Glycerin, Hydroxyacetophenone, Stearamide Amp, Phenylpropanol, Caprylyl Glycol, Phenoxyethanol, Chlorphenesin, Potassium Sorbate, Sodium Benzoate, Citric Acid, Fragrance (Parfum), Benzyl Benzoate, Limonene, Hexyl Cinnamal. *Certified Organic Please be aware ingredients are subject to change periodically. It is recommended you check the product packaging prior to use for a complete ingredient list.